Since 2010, Toni Bou has been a part of the HEBO family, a lasting alliance that has endured over the years. During this time, the collaboration between Toni Bou and HEBO has proven to be more than a sports partnership; it has evolved into a perfect synergy between the rider's talent and the brand's innovation.
The alliance between Toni Bou and HEBO is a connection rooted in mutual trust, commitment, and the constant pursuit of excellence. HEBO's dedication to innovation and continuous improvement is reflected in the designs that Toni Bou proudly showcases season after season.
According to Ricard Novel, president of EXCENS, the business group to which HEBO belongs: "We are extremely proud to have Toni, the greatest trial rider of all time, as an ambassador for HEBO. He perfectly embodies all our brand values, as we share the belief in perseverance, effort, and the spirit of overcoming challenges as the foundations of our work. These values drive us to constantly seek excellence. Together, we will continue to push boundaries and raise the standard in the world of trial, leaving an indelible mark on the history of this sport."
Toni Bou states, "HEBO is a trusted brand that accompanies me in all the challenges I face professionally. For this reason, I am very excited to be part of this family and continue achieving new milestones together.
